Skip to main content

Things That Will Make You Money - Number 2 - Consistency



It has been said successful people do things others won't do.  What are those things? Consistency along with persistence will make you money.  Together these two will create familiarity.  Whether it be blog posts or attending networking functions or making appearances, consistency will create familiarity.

Now while familiarity can be cultivated on the first meeting success more often comes after several meetings.  So at a networking function, for example, on your first visit you are a stranger and people may be hesitant to trust you.  But as you see the same people over time they begin to see that you have something going for you.  They may not know what it is but it must be important enough for you to come back again and again.  Eventually the consistency creates more and more familiarity and people get more comfortable with you and more likely to do business with you or refer you to others.

So consistency really works when you put yourself before the same people over and over again. Think about your own habits.  Don't you prefer to go to stores or people you are familiar with. People will setup a newsstand and stay there forever knowing that the familiarity breeds success. Combine that with persistence and you have a dynamic recipe for success.

"Location, location, location", yes location is important but familiarity through consistently being in the same place or in front of the same people will result in money in your pocket.  What you want to avoid is the pursuit of getting rich quick and when it does not happen then changing to another location or networking meeting.  Success is cultivated over time with consistency. Rather than going to different networking functions each week go to the same function consistently and develop the familiarity that leads to trust which leads to business success.

The great thing about consistency is that you don't have to be flamboyant or really creative but the consistency over time itself will create familiarity.  If you are also really creative or really interesting that is a great combination but just being consistent will often beat creative and flamboyant over time.

The CPA Superhero wants you to succeed. If you want the CPA Superhero to help you feel free to contact me using my information below. New potential clients can have a free half hour initial consultation.  Tax planning for your retirement involves a consultation fee.


Jeff Haywood, CPA
The CPA Superhero
972-439-1955
jeff.jhtaxes@gmail.com

Follow the CPA Superhero on Twitter too at:
twitter.com/jeffhaywoodCPA


These posts contain general information that does not fit every situation, they are not all inclusive, and as always for your tax situation everything "depends on facts and circumstances."  In addition, the world and IRS requirements are always subject to change.  So call me to talk about your specific facts and circumstances and what you want to accomplish.

Comments

Popular posts from this blog

Who Is Watching Your Business? Someone Is. Hopefully It Is You.

Who Is Watching Your Business A few employees from the office went out together for dinner and a movie. It was interesting when the charges at a local restaurant and movie theater showed up on the next business credit card bill. It was reported to me as suspicious and I took it to the owner. Upon investigation it looked like the employees from the office had charged their night out on a company credit card. But how did they do that? Had the owner given them permission? No, he had not. It was discovered that one of the accountants had, without authorization, requested an additional credit card which she used for personal expenses.

Later, at tax time, a local tax-preparer called to ask about an employee's W-2. I could not give information about an employees salary but the preparer found two things interesting. One, some one from the firm I worked for would come to him to have their taxes done rather than have them done in house. Second, the salary and of course the taxes withheld s…

The Dreaded IRS Audit...The Reality

Updated May 31, 2018

There is a fear of an IRS audit.  People have heard all kinds of stories and have many ideas about what will cause an audit and how to avoid it.  For example some fear that taking a deduction that they are entitled to will make them the target of an IRS audit.  I have also heard clients say both that filing on time will prevent an audit and also that filing an extension will avoid an audit.  So what is the reality of IRS audits.  

Who gets audited and why
The IRS audits aroud 1% of tax returns they receive.  That sounds like random selection but there are things that increase your chances of selection.  Ordinary taxpayers with ordinary income and deductions if audited are usually just a random and very unlikely selection.  In fact none of my cleints that can be described this way have ever been randomly selected for an audit.  Most audits are triggered by the unusual or areas of suspect by the IRS.  The IRS itself indicates there are randomly selected audits but m…

Year End Tax Moves to Reduce Business Profits

Here are some tax planning strategies to help you reduce profits for the year and thus reduce the taxes you will pay you. (Keep in mind if you want to accelerate profit into this year do the opposite of the strategies listed below)

Delay Revenue If your business is an accrual basis tax reporting business delay sending out invoices until next year. For a cash basis tax reporting business delay receipt of income. You may need to call people you have already invoiced to request that they make sure you don't receive their payment before the year end. In reality they can send you a payment before year end and you could receive it after year end so this could benefit both you and your clients/customers.

Accelerate Expenses On the Expense side for an accrual basis tax reporting business make sure you enter all the bills you receive before year-end and make sure they are dated this year. For a cash basis tax reporting business pay as many bills by year-end as possible. If cash is tight m…